Vol. 16 No. 2 (2026)

Articles pp. 156–171

Sustainable Branding and Consumer Loyalty in Emerging Markets: A Systematic Literature Review of Brand Image, CSR, and Environmental Communication

Mohammed Humed Hussien, Nor Azilah Husin, Ebtisam Abdalgadir Osman Mohamed, Osama Mohamed Abuagla, Osama Abdalla Mohamedadam Saeed, Radwan Alkhair Ismail Idris

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doi.org/10.32890/jbma2026.16.2.2

Articles pp. 172–193

Global Poverty Metrics and the Problem of Missing Context

Adeleke Oladapo Banwo

PDF 547 KB XML 68 KB

doi.org/10.32890/jbma2026.16.2.3

Articles pp. 194–205

Does Board Financial Expertise Influence the Relationship Between Financial Attributes and External Auditor Choice?

Adamu Adamu Idris, Ibitoye Oyewale Olumide, Hussaini Bala

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doi.org/10.32890/jbma2026.16.2.4

Articles pp. 206–227

AI Narrative Localization and Sectoral Co-Movement in Malaysia

Juan Zhang, Lin Yihuan

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doi.org/10.32890/jbma2026.16.2.5

Articles pp. 228–251

Forensic Accounting Technologies and Occupational Fraud Mitigation in the Nigerian Maritime Sector

Muhammad Sidique Malik, Mohammed Kayode Ajape

PDF 459 KB XML 86 KB

doi.org/10.32890/jbma2026.16.2.6