Understanding the Relationship between a Small & Medium Enterprise (SME) and its Suppliers: A Case Study of a Food Industry SME Company in Kedah, Malaysia
Article
Small and Medium Enterprises (SMEs) are aware of the need to implement proper supply chain management practices, especially to maintain good relationships with their suppliers. Previous studies indicated that a close relationship between SME owner-managers and suppliers can avail various benefits, such as operations and performance improvement, smooth delivery of goods and services to final destinations, and better negotiation of price and delivery schedule. Thus, this paper presents an understanding of the relationship between an SME in the food industry and its suppliers. By employing the Social Exchange Theory (SET) as the underlying theory, this study highlighted the importance of SMEs in managing relationships with suppliers. This study also revealed the roles that factors, such as trust, communication, commitment, and bargaining power, play in the SME-supplier relationship. By employing qualitative methodology and single case study method, this study indicated that this SME is aware that maintaining a good relationship with suppliers can lead to the survival of the business for a longer period of time, and enable them to benefit in terms of cost, quality, and services in the future. Among all factors, loyalty under the commitment factor is considered to be not unduly important to maintain the relationship with the suppliers by the SME owner-manager. However, trust and communication are the most crucial factors to maintain this relationship.
How to Cite
How to Cite
Metrics & impact
Citations by source
Harvested 03-09-2026Counts differ by index because each source crawls a different corpus. Crossref counts only registered reference lists; Google Scholar includes theses, preprints and grey literature.
Citations over time
New citations recorded in each year, as reported by OpenAlex.
Reads & downloads
Attention beyond citation
From OpenAlex. A field-weighted impact of 1.00 is the world average for work of the same field, type and year. No Altmetric key is configured, so news, policy and social attention are not shown.
References
-
Abdul Rahman, A. (2008). Buyer-supplier relationships in advanced manufacturing technology acquisition and implementation in Malaysia. International Journal of Economics and Management, 2(1), 95-126.
-
Ackerman, K. B. & Bodegraven, A. V. (2007). Relationships for supply chain success. Retrieved from Supply Chain Quarterly: http://www.supplychainquarterly.com/ topics/Strategy/scq200704book/.
-
Alam, S. S., Jani, M. F., Senik, Z. C. & Domil, A. K. (2011). Assessing barriers of growth of food processing SMIs in Malaysia: A factor analysis. International Business Research, 4(1), 252-259.
-
Ambrose, E., Marshall, D. & Lynch, D. F. (2010). Buyer supplier perspectives on supply chain relationships. International Journal of Operations & Production Management, 30(12), 1269-1290.
-
Aminoff, A., & Tanskanen, K. (2013). Exploration of congruence in perceptions of buyer-supplier attraction: A dyadic multiple case study. Journal of Purchasing and Supply Management, 19(3), 165-184. https://doi.org/10.1016/j. pursup.2013.02.006.
-
Chin, T. A., Hamid, A. B. A., Rasli, A., & Baharun, R. (2012). Adoption of supply chain management in SMEs. Procedia - Social and Behavioral Sciences, 65(December 2012), 614–619. https://doi.org/10.1016/j.sbspro.2012.11.173.
-
Emerson, R. M. (1976). Social exchange theory. Annual Review of Sociology, 2(1976), 335-362.
-
Griffith, D. A., Harvey, M. G., & Lusch, R. F. (2006). Social exchange in supply chain relationships : The resulting benefits of procedural and distributive justice. Journal of Operations Management, 24, 85–98. https://doi.org/10.1016/j. jom.2005.03.003.
-
Guba, E. G. (1981). Criteria for assessing the trustworthiness of naturalistic inquiries. Educational Communication and Technology, 29(2), 75-91.
-
Gupta, M. & Narain, R. (2012). A survey on supplier relationship in e-procurement in Indian organisations. International Journal of Logistics Systems and Management, 12(12), 89-117.
-
Harland, C. M. (1996). Supply chain management: relationships, chains and networks. British Journal of Management, 7, 63-80.
-
Holthausen, J. (2013). Scientific review of the social exchange theory and its contribution to solving purchasers’ decision making issues. 1st IBA Bachelor Thesis Conference (pp. 1-12). Netherlands: Faculty of Management and Governance.
-
Homans, G. C. (1958). Social behavior as exchange. American Journal of Sociology, 63(6), 597-606.
-
Kannan, G. (2016, December 9). 11 reasons why SMEs fail. Retrieved from Leader Economics: https://leaderonomics.com/business/why-smes-fail.
-
Khalid, N. (2009). Adopting total supply chain management towards enhancing Malaysia’s competitive edge as a trading nation. Maritime Institute of Malaysia, (November), 1–40.
-
Khan, S. A., Liang, Y., & Shahzad, S. (2015). The effect of buyer-supplier partnership and information integration on supply chain performance : an experience from chinese manufacturing industry, International Journal of Supply Chain Management, 4(2), 20–34.
-
Kingshott, R. P. J. (2006). The impact of psychological contracts upon trust and commitment within supplier-buyer relationships : a social exchange view, Industrial Marketing Management, 35(6), 724–739.
-
Kolenko, S. (2014, December 17). A brief history of modern supply chain management and best practices. Retrieved from Procurify: https://blog.procurify. com/2014/12/17/brief-history-modern-supply-chain-management-supply-chain-management-best-practices/.
-
Kwon, I. G. & Suh, T. (2005). Trust, commitment and relationships in supply chain management : A path analysis. Supply Chain Management, 26-33. https://doi.org/10.1108/13598540510578351.
-
Loice, K. (2015). Effect of buyer-supplier relationships on procurement performance: evidence from Kenyan supermarket. European Scientific Journal, 1, 54-70. Food Industry SME Company in Kedah, Malaysia: 65-
-
Martadisastra, D. S., Daryanto, A., Arifin, B., & Sa’id, E. (2014). Factors influencing performance of suppliers: An empirical study in Jakarta. Research Journal of Business Management. https://doi.org/10.3923/rjbm.2014.390.411.
-
Matsoso, M. L., & Benedict, O. H. (2014). The customer-supplier relationships in supply chain management: a small manufacturing enterprise (SME) perspective. Journal of Economics, 5(2), 177–184. https://doi.org/10.1080/09765239.2014.1 1884994
-
Mohd Jamal, N. & Tayles, M. (2010). Management accounting in a supply chain environment: case study insights. Asia-Pacific Management Accounting Journal, 5(1), 41–67.
-
Morsy, H. M. & Ibrahim, S. E. (2014). Buyer-supplier relationships and the effect of power balance on innovative knowledge exchange. In Proceedings of the 25th Annual Conference of the Production and Operations Management Society, (pp. 1-11). Cairo.
-
Muhammad, M. Z., Char, A. K., Yasoa’, M. R. & Hassan, Z. (2010). Small and medium enterprises (SMEs) competing in the global business environment : a case of Malaysia, International Business Research, 3(1), 66–75.
-
Nik Mohd Masdek, N. R. & Othman, M. F. (2014). Supply chain management practices as a source of competitive advantage for food processing SMEs in peninsular Malaysia. Economic and Technology Management Review, 19-28.
-
Oakden, R. (2016). Relationships and power in supply chains are critical. Retrieved from Learn about Logistics: https://www.learnaboutlogistics.com/understand-relationships-supply-chains/.
-
Omar, S. S. bt., Arokiasamy, L., & Ismail, M. (2009). The background and challenges faced by the small medium enterprises. a human resource development perspective. International Journal of Business and Management, 4(10). https://doi.org/10.5539/ijbm.v4n10p95.
-
Paik, S. K. (2011). Supply management in small and medium enterprises: role of firm size. Supply Chain Forum An International Journal, 12(3), 10-21.
-
Pakir Mohamed, Omar, S. S., & Chin Wei, L. (2015). Trustworthiness in buyer-supplier relation on supply chain collaboration among SMEs. In Proceeding of 2nd International Symposium on Technology Management and Emerging Technologies, ISTMET 2015, 454–458. https://doi.org/10.1109/ISTMET.2015.7359077.
-
Poirier, C. C. (1999). Advanced supply chain management: how to build a sustained competitive advantage. San Francisco: Berrett-Koehler Publishers, Inc., February, 1999.
-
Pongwiritthon & Awirothananon (2015). Competitive advantages of small and medium enterprises in northern Thailand. Journal of US-China Public Administration, 12(1), 42–50. https://doi.org/10.17265/1548-6591/2015.01.005.
-
Porter, M. E. (1985). The competitive advantage: creating and sustaining superior performance. New York: Free Press, 1985.
-
Quayle, M. (2003). A study of supply chain management practice in UK industrial SMEs. Supply Chain Management, 8(1), 79-86.
-
Raskovic, M., Brencic, M. M., Fransoo, J. C. & Morec, B. (2012). A model of buyer-supplier relationships in a transnational company: the role of the business network context. Economic and Business Review, 14(2), 99-119.
-
Rezaei, J., Ortt, R., & Trott, P. (2015). How SMEs can benefit from supply chain partnerships. International Journal of Production Research, 53(5), 1527–1543. https://doi.org/10.1080/00207543.2014.952793.
-
Salam, M. A. (2011). Supply chain commitment and business process integration: The implications of Confucian dynamism. European Journal of Marketing, 45(3), 358-382.
-
Shenton, A. K. (2004). Strategies for ensuring trustworthiness in qualitative research projects. Education for Information, 22(2004), 63-75.
-
Sukati, I. A., Hamid, A. B., Baharun, R., Tat, H. H. & Said, F. (2011). A study of supply chain management practices: An empirical investigation on consumer goods industry in Malaysia. International Journal of Business and Social Science, 2(17), 166-176.
-
Syed, A. A., Ahmadani, M. M., Shaikh, N. & Muhammad Shaikh, F. (2012). Impact analysis of SMEs sector in economic development of Pakistan: A case of Sindh. Journal of Asian Business Strategy, 2(22), 44–53.
-
Tanskanen, K. (2015). Who wins in a complex buyer-supplier relationship? a social exchange theory based dyadic study. International Journal of Operations & Production Management, 35(4), 577-603.
-
Vermeulen, Y., Niemann, W., & Kotzé, T. (2016). Supply chain integration: A qualitative exploration of perspectives from plastic manufacturers in Gauteng. Journal of Transport and Supply Chain Management, 10(1), 1–13. https://doi.org/10.4102/jtscm.v10i1.223.
-
Viera, L. M., Paiva, E. L., Finger, A. B. & Teixeira, R. (2013). Trust and supplier-buyer relationships: an empirical analysis. Brazilian Administration Review, 10(3), 263-280.
-
Wan Yusoff, W. F., Loh, C. J., Azizan, A. Z. & Ramin, A. K. (2017). Business strategy of small medium enterprises (SMEs): A case study among selected chinese SMEs in Malaysia. The Social Sciences, 12(3), 400-405.
-
Wilkinson, J. (2013). Buyer bargaining power (one of Porter’s five forces). Retrieved from Strategiccfo: http://strategiccfo.com/buyer-bargaining-power-one-of-porters-five-forces/amp/..