Li, Yingrui, and Ruzinoor Che Mat. “The Application of New Media in Brand Communication: The Impact of Brand’s Visual Image on Consumer Purchase Intentions”. Journal of Creative Industry and Sustainable Culture 2 (October 31, 2023): 22–33. Accessed September 29, 2026. https://e-journal.uum.edu.my/index.php/jcisc/article/view/21079.