AYOUP, H. Communicating Organizational Strategy to Employees Using the Balanced Scorecard (BSC): Case Study of a Malaysian Company. Journal of Business Management and Accounting, [S. l.], v. 8, n. 2, p. 79–97, 2018. DOI: 10.32890/jbma2018.8.2.8807. Disponível em: https://e-journal.uum.edu.my/index.php/jbma/article/view/8807. Acesso em: 3 may. 2024.