LIM , . Y. S. .; NG , . T. H. .; MOHAMAD , . W. N. .; LIM , . C. E. . FACEBOOK LIVE-STREAMING: HOW IT AFFECT THE PURCHASE INTENTION OF GENERATION Y IN MALAYSIA? . Journal of Business Management and Accounting, [S. l.], v. 12, n. 1, p. 25–49, 2022. DOI: 10.32890/jbma2022.12.1.2. Disponível em: https://e-journal.uum.edu.my/index.php/jbma/article/view/14719. Acesso em: 13 aug. 2022.