1.
Hussien MH, Nor Azilah Husin, Osman Mohamed EA, Abuagla OM, Mohamedadam Saeed OA, Ismail Idris RA. Sustainable Branding and Consumer Loyalty in Emerging Markets: A Systematic Literature Review of Brand Image, CSR, and Environmental Communication. JBMA. 2026;16(2):156-171. doi:10.32890/jbma2026.16.2.2