EXPLORING MUSLIM YOUTHS’ PURCHASE INTENTION ON TIKTOK LIVE: A TECHNOLOGY ACCEPTANCE MODEL PERSPECTIVE. International Journal of Islamic Business, [S. l.], v. 11, n. 1, p. 23–37, 2026. Disponível em: https://e-journal.uum.edu.my/index.php/ijib/article/view/27837. Acesso em: 31 may. 2026.